Table of Contents

Browse all major Yotpo API sections, including Reviews, UGC, and Insights.

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Looking for orders, products, or product grouping?
These have moved to the Core API documentation.


📝 Reviews Endpoints

SectionDescription
AuthenticationGenerate the utoken required to authenticate Yotpo API requests.
Reviews – MerchantCreate and retrieve reviews submitted by your customers.
Reviews – StorefrontRetrieve reviews for display in on-site widgets.
Reviews MetadataFilter reviews using customer, order, and product-level metadata.
Automatic Review RequestsSend a test email to preview automatic review request flows.
Static HTMLRetrieve rendered HTML of your review widgets.
Questions and AnswersSubmit and retrieve customer Q&A.
Dynamic CouponsUpload, delete, and retrieve coupon codes for review campaigns.
Email AnalyticsAnalyze open/click data for review request emails, coupons, and other communications.
SEOGet structured review data to power SEO-rich snippets.
Rich ContentRetrieve the top 5-star reviews per account for use in marketing or on-site display.
UnsubscribersManage email unsubscribers and mailing lists.

🖼️ Visual UGC Endpoints

SectionDescription
Visual UGCRetrieve and manage user-generated photos and videos for use on your site.

🔐 Privacy API

The Privacy API allows you to check whether Yotpo stores any data for a specific user, and to request secure exports of their data.


📊 Insights API

The Insights API helps you analyze review content, uncover strengths and weaknesses, and make informed business decisions.

To use this API, your plan must include Yotpo Insights.